In 2017, numerous awards and prizes have yet again underscored the high degree of recognition BMW automobiles, the brand and the company meet with both nationally and internationally. Not only were the outstanding product attributes offered across all model series honored with accolades, but also their design, innovative technologies, intelligent connectivity and, last but not least, exceptional level of sustainability.
The new BMW 5 Series was particularly successful, receiving more praises than any other BMW automobile. This success underlines not only the high appreciation the new BMW 5 Series meets with worldwide, but also that the new generation launched at the end of 2016 keeps pace with the newest developments.
The BMW 5 Series not only met with the highest approval in the readers’ choice “Auto Trophy – World’s Best Cars” held by the German trade journal “Auto Zeitung” in the category “Luxury Class”, but was also voted “Four-wheel Drive Car of the Year” in the four-wheel drive vehicle class over 40,000 Euros by readers of the German trade journal “Auto Bild Allrad”.
In 2017, BMW’s high level of competence in the area of electrified drive systems was yet again able to convince, a fact that is substantiated by the numerous awards that went to the purely electrically powered BMW i3 and the progressive plug-in hybrid sports car BMW i8. Likewise, the two BMW series models proved unbeatable in the voting for “Green Auto Test Winner”, a prize awarded by the automotive trade journal “Auto Test” in collaboration with “Ökotrend”. The BMW i3 (category “Small Car”) and the BMW i8 (category “Coupes”) were each voted “Most Environmentally Friendly Car”.
For the third time in a row, the BMW i8 was bestowed with the “International Engine of the Year Award”. Following overall victory in 2015 and class victory in 2016, the innovative and highly efficient drive system featured by the BMW i8 convinced specialist jurors, remaining unbeaten in the rating for “Engines with a displacement of 1.4 to 1.8 liters” in 2017 as well.
As a whole, the awards and accolades won underline the fact that BMW not only provides convincing state-of-the-art products and services, but as a company also actively shapes the trends of tomorrow. BMW’s inventive strength as a trendsetter has a long-standing tradition: With the BMW 600 and the BMW M1, two BMW automobiles from two different eras in the company’s history have each received the most reader’s votes in the “Golden Classic Steering Wheel” award (“Auto Bild”) and the “Motor Classic Award” (“Motor Klassik”) and emerged victorious in each of their classes.
