October 30, 2015 – Bridgestone’s Tyre Safety and Eco Station (TSES) campaign was inaugurated today by Abdo Feghali, Race & Rally driver and Bridgestone Brand Ambassador at Le Mall, Dbayeh.
TSES is set up on the first floor and will be open to the public from 2pm to 10pm from 30th of October to the 1st of November 2015.
The campaign was developed by Bridgestone Middle East & Africa FZE in 2011 as part of its corporate social responsibility initiatives and has since been educating motorists across the GCC and Africa region.
In Lebanon, it is being implemented in partnership with Ahmad El-Sawi Zantout Ests. Co., Bridgestone’s sole distributor in the country.
