The Morgan Motor Company announced the first in a number of celebrations for its 110th anniversary year in 2019: a series of ‘110 Anniversary’ models.

Each of the ‘110 Anniversary’ models benefit from unique badging, denoting their significance as 110th year models, as well as an extensive list of specially selected performance and styling options included at no extra cost.

In addition to performance and styling options, a new range of standard colors has also been introduced. In addition to the ‘Sport Range’ of colors, there is now a ‘Classic Range’ and ‘Metallic Range’, which includes a selection of colors chosen by Morgan Design. These colors reflect some of the most popular Morgan colors throughout the company’s history, as well as some personal favorites hand-picked by Morgan’s design team.

A mix of performance and visual enhancements are also offered with each ‘110 Anniversary’ model. A front valance, rear exit sports exhaust, and leather bonnet strap stand out as the more purposeful and race inspired options for Plus 4 and Roadster.

Interior trim and detail enhancements include a leather or wood-rimmed Moto-Lita steering wheel, performance seats, a mohair hood pack and any choice of Yarwood leather, also available across Plus 4 and Roadster. In addition, customers will also have the option to have the ‘110 Anniversary’ logo embroidered on their headrest in matching or contrasting stitch-work, further signifying the special nature of their new Morgan. All of these options are available at no extra cost.

As well as the Plus 4 and Roadster, the 3 Wheeler also receives a selection of interior and exterior ‘110 Anniversary’ options at no extra cost. For the interior, quilted leather stitching, center split seats, storage pockets and a mohair tonneau cover are now all included.

Stand out exterior options for the 3 Wheeler comprise any solid color from the newly introduced color ranges, black roll hoops, black exhaust heat shields and a body colored engine cowl.

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