Lebanese Auto Agencies S.A.L. (LAA) celebrated today the grand reopening of the newly redesigned flagship Chery showroom in Jal El Dib. LAA executives, Chery representatives from China, VIP’s as well as prominent customers, attended the milestone inauguration.
Located on Jal El Dib highway, the showroom is accessible from both, the seaside road and the main highway allowing its customers to reach it at any time. Many new Chery models were unveiled during the inauguration including QQ, M1,X1, Tiggo and E5.
“We are confident that the new showroom will be a vital component in communicating Chery’s mission to provide European standards quality cars to our clients as well as securing a qualified team of professional technicians in the after sales department.” said Mark Antakly, Managing partner of Lebanese Auto Agencies.
“Our aim behind developing our partnership with LAA comes in response to the rising demand for cars that the company has exclusive rights to distribute in the Lebanese market” said Michael Zhang deputy GM Chery International. “Chinese cars are occupying a growing share of Lebanese automotive industry and we believe that Chery models will meet the expectations of the Lebanese consumers and we consider it as a long term investment for Chery in Lebanon,” he added.
Lebanese Auto Agencies S.A.L. (LAA) was established in 1993. As CHERY exclusive dealer in Lebanon in 2004 LAA established the first showroom in the world devoted solely for CHERY cars. Through extensive effort, backed up by a long term experience in the automotive industry around the globe, LAA was the first company to promote and market a Chinese independent automotive brand. LAA provide full service to its client in Lebanon (Exceeding 1600 clients).