POTENZA Performance Challenge 2012, the motoring event organized by Bridgestone Middle East & Africa, will entertain car lovers with a number of exciting activities, including driving challenges and driving lessons. The free event will take place at the Dubai Autodrome on Saturday 17th November, from 9am till 7pm, hosting Red Bull Athletes Abdo Feghali and Julien Dupont.
The event is organized by Bridgestone Middle East & Africa as part of its commitment to promote sound sports driving under safe conditions. Commenting on the upcoming event, Daisuke Hotta, General Manager, for Bridgestone Consumer Tyre Marketing, said “At Bridgestone we primarily care about road safety; along with the constant improvement of the quality and performance of our products, we educate drivers on how to be safe while sitting behind the wheel. The POTENZA Performance Challenge is one of the initiatives through which Bridgestone wants to promote its sports performance tyre brand POTENZA by giving an opportunity to the public to drive it on track and experience the quality and performance.”
The POTENZA Driving Challenge, one of the special events planned for the day, will see sport driving enthusiasts demonstrating their driving skills by competing in performance vehicles running on Bridgestone POTENZA tires through three heat knockout challenges. During the first exercise, hundreds of drivers will drive against the clock in a Timed Autotest; only the fastest twenty drivers will advance to the second stage and take part in a Skid Car test; the three finalists will enter the last challenge where they will be seated in F3 single seat cars and drive on a Time Attack challenge, a single shot of speed around the 2.46 Km club circuit at the Autodrome. the winner of the POTENZA Performance Challenge will take home a brand new Renault Clio 2.0 RS 2012.
Aside from the driving challenges, Bridgestone will be hosting the POTENZA Driving Lessons (PDL) in coordination with Dubai Autodrome Drive School to pass on correct driving procedures that will orient drivers on exciting sports driving tips and advanced techniques while maintaining high levels of safety.The participants of the POTENZA Driving Lesson will learn basic theory and techniques for handling, steering, emergency braking, and cornering while driving a performance POTENZA tyre equipped Audi TT. The lessons are designed for drivers to learn the basics of sports driving and to feel the true performance of the POTENZA range of tyres, focusing more on handling and the drive, rather than speeding.
This year’s POTENZA Performance Challenge will host 2 leading Red Bull athletes, Abdo Feghali, Middle East’s king of drift, and world renowned motorbike stuntman, Julien Dupont who will entertain the crowd with some exciting and breath-taking shows.
For more information on the event visit the POTENZA Performance Challenge 2012 Facebook page http://www.facebook.com/PotenzaPerformanceChallenge