Exciting news for Land Rover owners and fans as Mana Automotive S.A.L., the exclusive distributor of Land Rover vehicles in Lebanon, hosted its second Above and Beyond Tour.
Held from 14th of September till the 16th of September at Waterfront City Dbayeh, the 2018 Land Rover Above and Beyond Tour builds on the last years’ success and offers the frontrunners a chance to win the trip of a lifetime to Namibia. This exclusive event allowed guests to experience the latest range of Land Rover vehicles in a series of exciting driving activities which puts the drivers’ abilities to the test across a sequence of driving challenges.
“The Above and Beyond Tour is an exciting way to showcase the breadth and capability which makes every Land Rover model the best when it comes to off-roading in an exciting way,” Benjamin Trespe, Brand Director for Jaguar Land Rover MENAP Region said.
“Previously, the Land Rover Experience Tour proved to be one of the most popular events we have run for our customers and so we are confident the Above and Beyond Tour will continue to raise that bar even higher,” Dr. Trespe added.
Commenting on the event, Rana Eyamie, Marketing Manager of Mana Automotive S.A.L., stated: “We are thrilled to host once again the Land Rover Above and Beyond Tour in Lebanon and to give our customers the chance to be part of this Land Rover unique and full-fledged experience.”
Land Rover’s natural terrain-inspired activities include passenger ride off-road in the All-New Discovery and self-drive challenge activity on the New Range Rover Velar.
Lebanon is just one stop the Above and Beyond Tour will make across the MENA Region with the winner from each market progressing to a final event held in the UAE in April 2019. Here, the Land Rover MENA Drive Champion for 2018/19 will be announced.
Non-drivers had the chance to experience the Land Rover vehicles as passengers, while away from the in-car activities, guests and their families were entertained throughout the day in hospitality areas comprising a wide range of F&B options, and children’s activities, making it much more than a traditional drive event but an experience for everyone of all ages.