Monza SAL Officially Launches VOYAH in Lebanon with an Exclusive Media Drive to IXSIR
Beirut, Lebanon – In a bold step toward a sustainable automotive future, Monza SAL, the exclusive distributor of premium Chinese EV brand VOYAH, officially launched the brand in Lebanon with an exclusive media drive event to the renowned IXSIR Winery in Batroun.
The event began at Monza SAL’s flagship showroom in Horch Tabet and was designed to showcase VOYAH’s luxury electric lineup in real-world driving conditions. The launch not only introduced Lebanon to VOYAH’s advanced models but also underscored Monza SAL’s commitment to innovation, performance, and sustainability.
Event Highlights:
- Location: From Horch Tabet (Beirut) to IXSIR Winery (Batroun)
- Hosted by: Automotive expert Patrick Karam
- Organized by: Apex Communications
- Attendees: 12 of Lebanon’s most influential automotive content creators and journalists
- Vehicles Showcased:
- VOYAH Free 318
- VOYAH Passion R-EV
VOYAH Vehicles: Luxury, Performance, and Extended Range
1. VOYAH Free Competition (Luxury SUV)
- Power: 600 hp dual-motor AWD
- Acceleration: 0–100 km/h in just 4.2 seconds
- Battery & Range Extender:
- 43 kWh battery
- 1.5L turbocharged range extender
- Key Features:
- Panoramic high-definition screens
- Advanced driver-assistance systems (ADAS)
- Premium interior finishes
- Estimated total range: 1,357 km
2. VOYAH Passion (Premium Sedan)
- Power: 530 hp
- Acceleration: 0–100 km/h in 3.9 seconds
- R-EV Platform:
- 43 kWh battery
- 1.5L turbocharged range extender
- Highlights:
- Sleek, aerodynamic design
- Elegant, tech-forward interior
- Smart infotainment and safety systems
- Long-distance range with zero compromise on luxury
Media Experience: Test Drives & Scenic Routes
Participants experienced VOYAH vehicles firsthand, testing performance, comfort, and EV range on scenic coastal and mountainous roads. The route from Beirut to Batroun allowed content creators to push the vehicles across varied terrains while appreciating their dynamic capabilities.
Monza SAL Showroom: A New Benchmark in Customer Experience
The event also offered guests a guided tour of Monza SAL’s flagship facility, touted as Lebanon’s most advanced and customer-focused automotive showroom.
Showroom Features:
- Location: SK1000 Building, Horsh Tabet
- Electric Vehicle Service Bay: Dedicated to EV diagnostics and support
- Spare Parts Division: Comprehensive inventory to ensure rapid servicing
- Customer-Centric Design: Premium lounge, digital interfaces, and professional staff trained in EV technology
Leadership Perspective
“This is a pivotal moment for electric mobility in Lebanon,” said Kareem Khanji, CEO of Monza SAL.
“With models like the Free and Passion, VOYAH doesn’t just enter the market, it leads it.”
VOYAH’s Promise: #FreedomToExplore
As Lebanon transitions toward more sustainable mobility solutions, VOYAH, through Monza SAL, aims to be at the forefront of that transformation. With extended-range electric vehicles offering uncompromising luxury, VOYAH gives drivers the freedom to explore without range anxiety.